HERE IS A VIDEO CLIP I FOUND THAT DISCUSSES THIS NEW MARKET ON THE LONDON STOCK EXCHANGE...INTERESTING BUSINESS PERSPECTIVE OF BIO TECHNOLOGY
The first clip is from our lecture readings and is delivered by Lynn Reaser, chief economic adviser for Nazarene University. After viewing these economic videos, I recognize the need fore science-trained economic advisers, business leaders and politicians if we are ever to successfully undergo a paradigm shift in our thinking to a more sustainable approach.
I find it sometimes "depressing" when one realizes that unless money is to be made, doing the right thing for the environment doesn't mean the technology will fly. There was discussion in our group live session as to whether or not a science class, such as this technology course, should include a section about the market aspect associate with implement sustainable technology. I believe at the graduate level this SHOULD be included. This is a market-driven society; engineers can no longer work in isolation in the lab. No other time in history has the scientist been keenly aware of the limited nature of resources while at the same time intimately associated with funding and the commercial pressures of a capitalistic market. I say yes, we should include a discussion on the business side of science.
To sum up this week's discussion about the market, I recommend a controversial, yet entertaining book by Michael Crichton, called NEXT. Although the book focuses on mainly molecular biology, I think the book demonstrates the pressures scientists experience and the desperate nature of securing funds for research.