I would like to sum up this week's readings and discussion as a "TREE-HUGGERS BEWARE" forum. I, myself, can be unrealistic when it comes to sustainable practices. Good intentions go nowhere unless money is to be made in the processes. There is no way sustainable manufacturing will ever take off if there are no realistic profit gains for the investor. I am not too sure about the DaVinci Index and whether or not this new market measurement is accurate or not at defining the risks associated with investing on the pubic domain, but I have posted here a summary of this market measuring tool. You be the judge:
HERE IS A VIDEO CLIP I FOUND THAT DISCUSSES THIS NEW MARKET ON THE LONDON STOCK EXCHANGE...INTERESTING BUSINESS PERSPECTIVE OF BIO TECHNOLOGY
The first clip is from our lecture readings and is delivered by Lynn Reaser, chief economic adviser for Nazarene University. After viewing these economic videos, I recognize the need fore science-trained economic advisers, business leaders and politicians if we are ever to successfully undergo a paradigm shift in our thinking to a more sustainable approach.
HERE IS A VIDEO CLIP I FOUND THAT DISCUSSES THIS NEW MARKET ON THE LONDON STOCK EXCHANGE...INTERESTING BUSINESS PERSPECTIVE OF BIO TECHNOLOGY
The first clip is from our lecture readings and is delivered by Lynn Reaser, chief economic adviser for Nazarene University. After viewing these economic videos, I recognize the need fore science-trained economic advisers, business leaders and politicians if we are ever to successfully undergo a paradigm shift in our thinking to a more sustainable approach.
The video clip talks about how the investors are now interested in the specialist fund market. I must admit that I don't know anything about the stock market and how the people who develop the technology convince investors to "put their money where the mouth is."
I find it sometimes "depressing" when one realizes that unless money is to be made, doing the right thing for the environment doesn't mean the technology will fly. There was discussion in our group live session as to whether or not a science class, such as this technology course, should include a section about the market aspect associate with implement sustainable technology. I believe at the graduate level this SHOULD be included. This is a market-driven society; engineers can no longer work in isolation in the lab. No other time in history has the scientist been keenly aware of the limited nature of resources while at the same time intimately associated with funding and the commercial pressures of a capitalistic market. I say yes, we should include a discussion on the business side of science.
To sum up this week's discussion about the market, I recommend a controversial, yet entertaining book by Michael Crichton, called NEXT. Although the book focuses on mainly molecular biology, I think the book demonstrates the pressures scientists experience and the desperate nature of securing funds for research.
I find it sometimes "depressing" when one realizes that unless money is to be made, doing the right thing for the environment doesn't mean the technology will fly. There was discussion in our group live session as to whether or not a science class, such as this technology course, should include a section about the market aspect associate with implement sustainable technology. I believe at the graduate level this SHOULD be included. This is a market-driven society; engineers can no longer work in isolation in the lab. No other time in history has the scientist been keenly aware of the limited nature of resources while at the same time intimately associated with funding and the commercial pressures of a capitalistic market. I say yes, we should include a discussion on the business side of science.
To sum up this week's discussion about the market, I recommend a controversial, yet entertaining book by Michael Crichton, called NEXT. Although the book focuses on mainly molecular biology, I think the book demonstrates the pressures scientists experience and the desperate nature of securing funds for research.
One final thought I had after completing this week's activities. I recall an old movie series called DUNE (see movie trailors on YouTube.) For those of you too young to remember, this movie is based on the premise that humans have destroyed Earth by reckless use of resources (sounds familiar). Humans travel space in search of suitable planet. The paradigm shift in the movie is that all of the business and political leaders are ecologists!! How refreshing...thought this was interesting way to end this week's discussion. Imagine that, an ecologist IN CHARGE!! :)